Interior works with estate agents, private landlords, and businesses to find the most appropriate furniture and equipment for houses and flats, offices and other workplaces. They help their clients protect their investment in rental properties by ensuring the furniture is correct for the intended tenants, and their services help landlords gain a competitive edge in marketing vacant properties.
As an up and coming enterprise, Interior approached TMD about creating a visual style and feel for the business. We aimed to create a fresh, clean look that reflected Interior's ethos while showcasing images of their successful and varied projects.
During brand development, it was agreed to add the Norwegian letter Ø to include Karen Welstead's Norwegian heritage. The website www.interior.scot was used to include Karen's Scottish heritage.
The use of the .scot domain allowed us to secure a common word (interior) which would have been very difficult with other top level domains such as .com or .co.uk.
Brand development, leaflet design + production, website design