Talon Trademark and Brands
Talon Trade Marks & Brands approached us with a clear ambition: to reposition the practice for its next stage of growth and compete confidently with larger, more established firms. Led by founder Douglas Thomson, Talon had deep expertise and a strong reputation, but its brand and digital presence didn’t yet reflect the commercial value or strategic depth of its offer.
SCOPE
Branding, website design, SEO support
SCOPE
Branding, website design, SEO support
We delivered a full brand creation project, developing Talon’s visual identity, tone of voice and messaging from the ground up. This included defining how Talon articulates the value of trade marks not as a cost, but as a strategic business asset, aligned with growth, funding, and long-term value creation. We then designed and built a new website to act as the cornerstone of this positioning, supported by clear, authoritative copy written to speak directly to ambitious founders and growing businesses.
The result is a confident, professional brand and platform that elevates Talon’s presence in the market, reinforces Douglas’s personal expertise, and supports the firm’s goal of winning larger, more complex clients while retaining its highly personalised approach.
“While we often design brands that later become trademarked, this project was different. Creating a brand for a trademark attorney brought a heightened sense of care, clarity, and purpose to the process.”
- James Anderson, Creative Director and Depute CEO of The Marketing Department
